We wanted the brand to be very modern and minimalistic. Modulated headphone will have many moving parts which can be confusing. If our design was minimal with clear messaging, it can establish a powerful design language that can uniform their brand.
Part of Theresa and Shawn's story was to personalize your headphones to reflect your personal style. Their idea was to create a modulated headphone where it can be customized to each individual–not only in sound but also in style.
We wanted to connect people with sound & identity.
How is the world connected?
Our research lead us to chemistry and physics where we learn about the building blocks that form the world we live.
Sounds like you.